Google Gadget Ads
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Gadget Paradise
Google Inc. announced the introduction of Google Gadget Ads, a new interactive ad format that is currently in an expanded beta with a select group of AdWords advertisers worldwide. Gadget ads - non-traditional ad units with interactive, rich media capabilities - not only enable advertisers to target audiences in a flexible and timely manner via regular updates within the ad unit, but also allow users to engage with ad content in a way static ads haven’t facilitated in the past.
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